Speaking

Cliff Quicksell, MAS
“Top Ten Things Clients Really Want”
The ASI Show Lunch & Learn - Dallas, Texas 2008
RECORD NUMBERS at 2006 RMRPPA FALL SHOW
Fall Show at Keystone Resort
“Cliff Quicksell presented an outstanding educational session Thursday afternoon. His seminar - “The Next Step: Transistioning to a Promotional Consultant” - attracted the highest registered participants ever for the Fall Show Education Day.  Attendees worked in teams to create unique programs, which they then presented to the entire group for evaluation…”  taken from RMRPPA September/October Newsletter: AdNotes
“Cliff I just wanted to say thank you for “kickin’ it up” for us at the NWPMA Pro-Day last week.  Your hit a home run with KG Speicalties.  I can truely say you helped us transistion into a promotional cusultant for our customers and not just a distributor” -   – Kyle Gibson, President, KG Specialties

“Cliff – Thank you for a really terrific, though at times, uncomfortable, seminar last Thursday for NWPMA.  It reminded me a lot of comercial art school, so much to absorb in a short time.  It was really cool to have Jeramy Wislon there…thank you so much for persuading him to come.  Also you were quite right about going through the tradeshow and seeing it in a different way.  I felt more relaxed about talking to the suppliers.  I wasn’t quite sure what to expect at the seminar, felt a little apprehensive, but I’m so glad I went.  Again, thank you -  it was a terrific day even when I was out of my comfort zone.”                                                                                                               Lee Kaplanian, Marketing Manager, CMTI

“…Cliff Quicksell consistently ranks best of conference. Over the past 10 years, Cliff has brought creative, solution-based sales training to our conference and always leaves our attendees clamouring for more. I hire him again and again, year after year because he delivers! “                                                                                                Natalie Townes’ – ASI – Director of Education

…Cliff, I just wanted to send a quick note of thanks for your presentation at the Pro D Day during the NWPMA show a few weeks ago. I was the guy who donated all of the self promos that I rounded up for the lunch activity.  I’ve been to these in the past and left taking away more cookies and coffee than knowledge of how to increase my sales!  Now I’m just pushing myself to become more “concept driven” rather than “product driven.” The second half was the bomb! Loved the interaction and the challenge during the “Apprentice.” I definitely took a lot more away than cookies this time. Thanks again,”          Geoff Brown, Promotion Consultant

Ask About our new Enduser education workshop:

“The Promotion and Marketing Summitt…8 Steps to Promoting and Maximizing Your Image” -

be the first in your area to sponsor this tremendous educational event for your clients and propects.  For a free whitepaper and budget analsys please email us at cliff@quicksellconsulting.com and ask for Enduser Education Whitepaper in the subjectline.

Promote Thyself: Maximizing Your Profitability with Creative Self-Promotion – Showing clients the best way to utilize promotional marketing begins with you.  Understanding the techniques to unleash your creativityand where to find the pieces and more importantly how to put them together, launch and measure their results is what attendees will grasp after listening to this program.  Another aspect will be how to use close-outs from strategic suppliers to build inexpensive self -promos that have impact.

Available in 1.5 hour seminar (90 minutes) & 3.0 hour format (180 minutes)

Focused Direct© Marketing – Understanding the development and implantation of a focused direct marketing campaign is the thrust of this seminar. More importantly, the development of a 3 dimensional piece that has high impact can (and has) resulted in 100% response rates on marketing efforts. Attendees will walk away with a keen understanding of how to develop their own marketing programs that will net equal results. Seminar is loaded with real-life case histories.

Available in 1.5 hour (90 minutes) 4 hour (240 minutes) seminar and full day

The Next Step: Transitioning to a Promotional Consultant – The concept of selling promotional products the “old fashioned way” is the quickly diminishing. The next level will train teach and educate distributors on how to take their respective craft to the next level. Methods on who to target, how to prospect and how to present more professionally and credibly therefore bolstering profits to record levels are fully discussed and outlined in this presentation.

Available in 4 hour seminar, (240 minutes) and a full day workshop

From Rags to Riches… Making Top Dollar Selling Apparel – The hottest selling market is the apparel industry, over 30% of all promotional products sold is apparel yet it is the least understood vertical market. This seminar delves into decoration and embellishment, product selection, terminology and presentation methods. This program is a must see presentation.

Available in 1.5 hour (90 minutes), 4 hour seminar (240 minutes) and full day

Packaging and Fulfillment the Most Undersold Profit Area - This seminar shows the incredible profit opportunities available when a distributor offers packaging and fulfillment service. Profit margins of 700% will be discussed through real life case histories. Excellent program.

Available in 1.5 hour (90 minutes) seminar.

Put a Lid on it; Selling Headwear for Profit – Selling headwear is a sales area where most distributors have no idea what the potential income can be. Customization of headwear both domestically and offshore is easy, fun and extremely profitable. Several examples will be shown and methodology of the decoration process will be reviewed. Distributors will come away more knowledgeable on how to sell through the intricacies of selling headwear both domestically and offshore.

Available in 1.5 hour, (90 minutes) seminar.

Going for the Gold – if you are interested in entering and achieving the pinnacle award in the promotional products industry, it would be the PPAI Golden Pyramid Award, then this is the seminar to attend. This award recognizes excellent creative and innovative use of promotional products in marketing campaigns. This seminar teaches attendees how to think more creatively and what the judges are looking for exactly when reviewing and judging a promotional campaign. This is a very highly sought after program.

Available in 4 hour seminar (240 minutes) and a full day workshop

Supplier Distributor Relations, Optimizing the Relationship for Greater Profitability – The old Indian adage “Just walk in my moccasins for a day” is so true, if both sides of our distribution equation realized what the nuances of each individual’s business’ are then things would improve dramatically. This seminar deals with the common everyday challenges that each face, how to understand and communicate more effectively whereby you create a true win-win working environment.

Available in 1.5 hour, (90 minutes) seminar

Maximizing Your Trade Show Experience – People send millions of dollars each year on exhibiting at and attending trade shows, and generally with little or no understanding on how to effectively walk and work a trade show. This seminar touches heavily on both sides as both an attendee and as an exhibitor and how each can maximize their respective experience while at a show.

Available in 1.5 hour, (90 minutes) seminar.

Questions Are The Answer - Distributors and suppliers alike do NOT ask enough questions when making inquires or on sales call. They are so concerned about getting the sale that they loose sight on solving the client’s objectives; generally they have no idea what those objectives are. This seminar explores the varied and many questions that should be asked when working with clients, distributors and suppliers… who is your ideal client? What are you trying to accomplish? Would you be willing to sign a non-disclosure document regarding this program? This is a powerful, eye-opening program for distributors and suppliers alike

Available in 3 hour seminar, (90 minutes) and a full day workshop

Igniting the Creative Spark in YOU! – Are you truly innovative and creative? If your like most people you may reluctantly say, ‘yes, somewhat’. Yet, inside each person lives that creative spark, that child-like energy that gave you the freedom to explore, to make a spaceship from the box the dishwasher arrived in, or having your imaginary place in your mind where you could be you, different, creative and innovative WITHOUT being judged. Where did it go? This seminar will explore how to get out of that rut and develop and surface that high energy once again and then how to apply that new-found revelation to promotions that bring the needed spark to your business as well as your client.

Available in 4 hour seminar, (240 minutes), 90 minute and a full day workshop

The Top 10 Things Client’s Really Want - This seminar deals with the top 10 things chief marketing officers (CMO’S) want from their strategic partners. C.M.O.’s today are being compensated based on their ability to align themselves with partners that are strategic thinkers and that can drive true R.O.I. and R.O.O., in a word, MEASUREMENT, in the marketing process. Set yourself ABOVE your competition by understanding what clients are REALLY looking for.

Available in 3 hour seminar, (90 minutes) and a full day workshop


Selling Above the Competition – This seminar is anecdotal in nature. It speaks to the four P’s in sales: positioning, presentation, profits & perception. Attendees will leave understanding how these four dynamics inter-work like gears in a clock, and when they’re in sync the results are astounding.

Available in i hour Keynote address & 1.5 hour seminar (90 minutes)

Interviewing the Client – (coming soon)

Promote Thyself, Mastering Creativity with Innovative Self-promotion- (coming soon)


Additional topics & custom topics are available; also topics can be combined.